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CTS:  Management and Marketing

The Management and Marketing strand helps students develop skills in organizing, in working with people in an effective manner, and in identifying potential systems and strategies for managing and marketing products, services and information.

Management and Marketing is just one of 22 strands* in Career and Technology Studies (CTS). For more information on the full group of CTS strands, visit the CTS Curriculum Structure.

*Each CTS "strand" is comprised of a group of 1-credit courses designed to support positive career opportunities for students.

Page Contents
Program of Studies
Guide to Standards and Implementation
GSI Sections
Introductory Courses
Intermediate Courses
Advanced Courses
Authorized Resources Database — A searchable database of all authorized resources.

Program of Studies
The Program of Studies identifies the acceptable standards required of junior and senior high school students in this optional program.
Program of Studies [Revised 2005] (242 kb)

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Guide to Standards and Implementation (GSI)
The Guide to Standards and Implementation provides the competencies students are expected to demonstrate. It also outlines suggestions for instruction,approved learning resources and linkages. Content from the programs of study are shown as shaded text. Further information also can be found in the CTS Manual for Administrators, Counsellors and Teachers.
Complete GSI, 1997 (942 kb)
1999 Amendments (255 kb)       2002 Amendments (39 kb)
2005 Amendments (669 kb)
Complete GSI (includes original 1997 document and all subsequent amendments) (1.7 mb)

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GSI Sections
Strand Rationale and Philosophy (33 kb)
Scope and Sequence Chart (18 kb) [clarification to prerequisite requirement for MAM3080 in 2002]
Module [Course] Descriptions (11 kb)
Planning for Instruction (22 kb)
  Assessment Tools
General CTS Tools (84 kb)
General Strand Tools (27 kb)
Introductory Tools (43 kb)
Intermediate Tools (106 kb)
Advanced Tools (128 kb)
Linkages/Transitions (69 kb)
Learning Resource Guide (44 kb)
Sample Student Learning Guides (175 kb)
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MAM1010: Management & Marketing Basics (23 kb)
MAM1020: Quality Customer Service (22 kb)
MAM1030: Communication Strategies 1 (18 kb)
MAM1040: E-commerce 1 [New 2005] (179 kb)
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CTS Pre-requisite Lookup
Please enter a CTS course code below:
Course Code:  
Last updated: Thursday, December 14, 2006
MAM2010: Managing For Quality (23 kb)
MAM2030: Promotion: Visual Merchandising (22 kb)
MAM2040: Retail Operations (24 kb)
MAM2050: Office Systems 1 (18 kb)
MAM2060: Communication Strategies 2 (17 kb)
MAM2080: Records Management 1 (17 kb)
MAM2090: Promotion: Print Advertising [New 1999] (17 kb)
MAM2110: E-commerce 2 [New 2005] (196 kb)
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MAM3010: The Business Organization (21 kb)
MAM3020: Business in the Canadian Economy (17 kb)
MAM3030: Business in the Global Marketplace (21 kb)
MAM3040: Promotion: Sales Techniques (21 kb)
MAM3050: Distributing Goods & Services (18 kb)
MAM3060: Setting Up a Retail Store (17 kb)
MAM3070: Office Systems 2 (17 kb)
MAM3080: Communication Strategies 3 (16 kb)
MAM3090: Records Management 2 (17 kb)
MAM3100: Promotion: Broadcast Advertising [New 1999] (14 kb)
MAM3120: E-commerce 3 [New 2005] (291 kb)
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